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Simons Digital Solutions
Apex Electrical Services — BI Report
April 2025 Updated 17 Apr 08:42 AWST Xero · Tradify · Sheets
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Key Performance Indicators — April 2025
Revenue MTD
$0
↑ 12% vs March
On track for best month
Avg Job Margin
0%
↓ 3 pts vs March
Target 42% — watch commercial
Outstanding Invoices
$0
4 unpaid invoices
1 invoice at 32 days overdue
Active Jobs
0
7 total in April
2 completing this week
Job Profitability
Active & Recent Jobs
April 2025  ·  7 jobs  ·  Source: Tradify + Xero
Job Name Type Quoted Actual Cost Margin Status
Greenfield Constructions
J-041 · Fitout
Commercial $8,400 $5,460
35%
Active
Riverside Reno — Smith
J-042 · Renovation
Residential $6,200 $3,472
44%
Active
Bunnings Mulgrave
J-038 · Maintenance
Maintenance $4,800 $2,640
45%
Complete
New Build — Hartley
J-043 · Construction
New Build $7,600 $4,028
47%
Active
Office Rewire CBD
J-044 · Rewire
Commercial $5,200 $3,484
33%
Active
Strata Port Melbourne
J-039 · Strata
Strata $3,620 $1,738
52%
Complete
Solar Install — Webb
J-045 · Solar / EV
Solar / EV $5,800 $3,074
47%
Active
≥ 40% — Good margin 30–39% — Watch < 30% — At risk
Financial Performance
Revenue & Margin Trend
Last 6 months  ·  Source: Xero
Revenue by Job Type
Last 90 days  ·  Source: Tradify + Xero
Accounts Receivable
Unpaid Invoices
Total Outstanding
4 invoices  ·  Avg 12 days overdue  ·  Source: Xero
$11,450
Greenfield Constructions
Invoice #1089
$4,200
32 days overdue
Hartley New Build
Invoice #1094
$3,800
11 days overdue
Office CBD Rewire
Invoice #1096
$2,100
4 days overdue
Strata Port Melbourne
Invoice #1097
$1,350
1 day overdue
AI-Generated Insights
What the data is telling you
Auto-generated daily from live data
⚠️
Margin Alert
Margin slipping on commercial jobs Labour overruns on J-041 and J-038 are the main driver. Review your labour rate on the next commercial quote.
📞
Action Required
Invoice #1089 is 32 days overdue Greenfield Constructions owes $4,200. Recommend a direct call today — risk increases sharply past 45 days.
🚀
Good News
Strong month overall If the two completing jobs are invoiced on time, April will be your best month since November 2024.
Simons Digital Solutions — Perth, WA

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Get in touch
Joshua Symons
Simons Digital Solutions
0412 792 546
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